How to Change Your Prime Video Password (And What You Need to Know First)

Changing your Prime Video password isn't quite as straightforward as it sounds — and that surprises a lot of people. Because Prime Video is part of Amazon's ecosystem, there is no separate Prime Video password. Your login credentials are your Amazon account credentials. So to change your Prime Video password, you're actually changing your Amazon account password.

That distinction matters more than it seems, especially if you're managing multiple devices, family members' access, or shared accounts.

Prime Video and Amazon Are the Same Login

When you sign into Prime Video — whether on a smart TV, Fire Stick, mobile app, or browser — you're using your Amazon email address and password. There's no standalone Prime Video account system. This means:

• Changing your password affects all Amazon services, not just Prime Video
• Any device currently signed into Amazon (including your Echo, Kindle, or Fire tablet) may be signed out or require re-authentication
• Anyone else using your Prime Video login will lose access until they re-enter the new credentials

This is worth thinking through before you make the change, especially if others in your household rely on that login.

How to Change Your Amazon (Prime Video) Password

From a Web Browser

1. Go to amazon.com and sign in
2. Hover over "Account & Lists" in the top-right corner
3. Click "Account"
4. Under the "Login & security" section, click "Edit" next to Password
5. Enter your current password, then type and confirm your new password
6. Click "Save changes"

That's the most reliable method — browser-based account management gives you the fullest access to login and security settings.

From the Amazon Mobile App

1. Open the Amazon Shopping app (not the Prime Video app)
2. Tap the profile icon and go to Your Account
3. Select Login & security
4. Tap Edit next to Password
5. Follow the prompts to update

🔐 Note: You cannot change your Amazon account password directly inside the Prime Video app. The Prime Video app handles content, not account security settings.

If You've Forgotten Your Password

If you're locked out, use the "Forgot your password?" link on the Amazon sign-in page. Amazon will send a one-time passcode (OTP) to your registered email address or phone number. Once verified, you can set a new password without knowing the old one.

What Happens to Your Devices After a Password Change

This is where things get variable — and it depends on your setup.

Fire TV devices are a special case. Because they're registered directly to your Amazon account (not just logged in via password), they sometimes remain functional even after a password change. This can be useful — or a concern, depending on why you're changing the password.

If you're changing your password to revoke someone's access, simply changing the password may not be enough on Fire TV devices. You may also need to deregister the device from your Amazon account under Manage Your Content and Devices.

Password Strength and Security Considerations

Whatever password you choose, Amazon enforces a minimum length (at least 6 characters, though longer is strongly recommended). General best practices for account security apply here:

• Use a unique password not shared with other services
• Combine uppercase, lowercase, numbers, and symbols
• Consider using a password manager to generate and store a strong password
• Enable Two-Step Verification (2SV) on your Amazon account — this adds a second layer of protection beyond just the password

Two-Step Verification is available under the same Login & security section where you changed your password. With it enabled, even if someone obtains your password, they'd still need access to your phone or authenticator app to sign in. 🔒

Managing Who Has Access to Prime Video

If the reason you're changing your password is to control who watches on your account, it's worth knowing that Amazon has been refining its household sharing and profile management features over time. You can:

• Create separate profiles within Prime Video for different viewers (without sharing your password)
• Set up an Amazon Household to share Prime benefits with another adult or children, using their own Amazon login
• Use PINs to restrict certain profiles or purchases without changing your main password

These options give you more surgical control over access than a password change alone — which, as noted, affects your entire Amazon account ecosystem.

The Variables That Shape Your Situation

How this process plays out depends on several factors unique to your setup:

• Why you're changing the password — security concern, forgotten credentials, access control, or routine update each call for slightly different follow-up steps
• Which devices are in use — Fire TV devices behave differently than third-party smart TVs or mobile apps
• Whether others share your login — a password change has cascading effects across every signed-in device
• Whether you use Two-Step Verification — this changes how re-authentication works across devices
• Whether your goal is access control — in which case profiles, household sharing, or device deregistration may matter as much as the password itself

The mechanics of changing the password itself are simple. What varies considerably is everything that comes after it — and whether a password change actually solves what you're trying to solve.