How to Add an Admin to a Facebook Page

Managing a Facebook Page rarely falls to one person alone. Whether you're bringing on a marketing partner, a community manager, or a business co-owner, knowing how to assign admin access correctly keeps your Page running smoothly — and keeps your account secure. Here's exactly how the process works, plus what you should understand before handing over the keys.

Understanding Facebook Page Roles

Before adding anyone, it helps to know that Facebook distinguishes between several Page roles, each with a different level of access:

Assigning someone as Admin gives them the same level of control you have — including the ability to remove you. This is the most important thing to understand before proceeding.

How to Add an Admin on Facebook (Desktop)

The most reliable way to manage Page roles is through a desktop browser. Facebook's mobile interface has changed frequently, so desktop tends to be more consistent.

1. Log into Facebook and navigate to your Page (not your personal profile).
2. Click Settings in the left-hand sidebar or from the top menu.
3. Select Page Roles (sometimes listed under Settings & Privacy > Page Roles).
4. In the Assign a New Page Role section, type the person's name or email address associated with their Facebook account.
5. Use the dropdown menu to select Admin.
6. Click Add, then enter your Facebook password to confirm.

The person will receive a notification and must accept the invitation before the role becomes active.

📋 Note: The person you're adding must have a personal Facebook account. You can search by name only if they're already connected to you as a Facebook friend — otherwise, use their exact email address.

How to Add an Admin on Mobile

If you're using the Facebook Pages Manager app or the main Facebook app:

1. Open the Facebook app and go to your Page.
2. Tap the three-dot menu (More) or go to Page Settings.
3. Select Page Roles.
4. Tap Add Person to Page, enter their name or email, choose Admin, and confirm.

The exact steps can vary depending on your app version and whether your Page has been migrated to Meta Business Suite or the newer Meta Pages experience.

New Pages Experience vs. Classic Pages

Facebook has been gradually migrating Pages to the New Pages Experience, which changes how roles work. 🔄

In the New Pages Experience:

• The concept of "Page roles" has shifted toward Facebook access and Meta Business Suite task-based permissions.
• Admins are now managed through Professional Dashboard > Manage Permissions > Authorized Users.
• You can assign full control or partial access with specific tasks (like ads or content management).

In the Classic Pages setup, the traditional role-based system (Admin, Editor, Moderator, etc.) still applies.

If your Page has already been migrated, you may not see the traditional "Page Roles" option at all. In that case, navigate through Professional Dashboard or Meta Business Suite to manage access.

When the Person Isn't Showing Up in Search

A common frustration when adding an admin is that the search doesn't find the right person. This happens because:

• You're not Facebook friends and are searching by name instead of email
• The person's account uses a different email than you expect
• Their privacy settings limit discoverability
• They don't yet have a Facebook account

Using the exact email address tied to their Facebook account resolves most search issues.

Security Considerations Before Assigning Admin Access

Giving someone Admin access is significant. A full Admin can:

• Edit your Page information and profile
• Remove other admins — including you
• Delete the Page entirely
• Access linked ad accounts and payment methods

For most collaborators, Editor access covers content publishing and engagement without the risk of losing control of the Page. Only assign Admin when someone genuinely needs full management authority.

If you're working with an agency or contractor, consider using Meta Business Suite to manage access at the business level rather than directly through the Page — this gives you cleaner control over what they can see and do, and makes it easier to revoke access when the engagement ends.

Variables That Affect How This Works for You

The exact steps you follow depend on several factors that vary from user to user:

• Whether your Page uses Classic or New Pages Experience — Facebook has been rolling this out unevenly, so two Pages can behave completely differently
• Whether you manage the Page through Meta Business Suite — business-level access management works differently from direct Page settings
• Your app version and device — mobile interfaces update frequently and don't always match desktop
• The other person's Facebook account status — an unverified or restricted account may not be addable
• Whether the Page is linked to an ad account or Meta Business Manager — this can add layers to permission management

The straightforward "Page Roles" path works cleanly for many users. But for others — particularly those running multiple Pages, working with agencies, or operating under a Business Manager account — the right approach looks noticeably different. Understanding which setup you're actually working within is the first step before any of the above instructions fully apply to your situation.