What you need to know before changing your page URL

Facebook lets you change your page URL — the web address people use to find you — but only under specific conditions. You get one chance to pick a custom URL, and after that, Facebook locks it in. If you want to change it again, you have to wait 14 days from the date of your last change. The URL you pick must be at least 5 characters long, can't contain spaces, and has to be unique across all of Facebook.

Your page also has to meet minimum requirements before Facebook will let you change the URL at all. You need at least 25 followers, and your page has to be at least 14 days old. If you just created your page yesterday, you'll have to wait two weeks before you can set a custom URL.

One more thing: once you change your URL, the old one stops working immediately. If you've shared the old link anywhere — on your website, in emails, on other social media — update those links. Facebook won't redirect people from the old URL to the new one.

Key Takeaways

  • Your Facebook page needs at least 25 followers and must be 14 days old before you can change the URL.
  • You can change your URL once, then you have to wait 14 days before changing it again.
  • The URL must be at least 5 characters, contain no spaces, and be unique — no other page on Facebook can have it.
  • The old URL stops working immediately after you change it, so update any links you've shared elsewhere.
  • You change your page URL in the About section of your page settings, not in a separate admin panel.

Step-by-step: changing your page URL on desktop

Open your Facebook page and look at the top left, where you see your page name and profile picture. Click the three dots next to your page name — this opens a menu. Select "Settings and privacy," then click "Settings."

In the left sidebar, you'll see a list of options. Click "Basic information." Scroll down until you find the section labeled "Web Address" or "URL." This is where your current page URL appears. Click the pencil icon next to it to edit.

A box will pop up showing your current URL. Delete the text and type the new URL you want. Facebook will show you a preview of what the full URL will look like. Check that it's spelled correctly and that it's the address you actually want — you can't undo this immediately. Click "Save" when you're ready.

Facebook will confirm that the change went through. Your new URL is live right away. Test it by opening a new browser tab and typing the new address to make sure it takes you to your page.

Changing your page URL on mobile

Open the Facebook app and go to your page. Tap the three horizontal lines (the menu icon) at the bottom right of your screen. Scroll down and tap "Settings and privacy," then tap "Settings."

Scroll down to find "Basic information" and tap it. Look for the "Web Address" or "URL" field. Tap the pencil icon next to your current URL to edit it.

Type your new URL in the box that appears. Double-check the spelling, then tap "Save." The change takes effect immediately. You can verify it worked by going back to your page and sharing the link with someone, or by opening it in your mobile browser.

Choosing a URL that actually works

Your page URL should be short, easy to spell, and easy to remember. If your business name is "Martinez Plumbing," your URL could be facebook.com/martinezplumbing or facebook.com/martinez-plumbing. Avoid numbers and special characters unless they're part of your actual business name — people have a harder time remembering and typing those.

Before you commit to a URL, search Facebook to make sure no one else is already using it. Type your desired URL into the Facebook search bar. If nothing comes up, it's probably available. When you try to save it in your page settings, Facebook will tell you immediately if someone else has claimed it.

Think about whether your URL will still make sense in a few years. If you pick something trendy or tied to a specific campaign, you might regret it later. A URL based on your actual business name or what you do is safer than one based on a current trend.

What to do if your desired URL is already taken

If the URL you want is taken, you have a few options. You can try a slight variation — add your city name, add a number, or use a hyphen. Facebook.com/martinezplumbing might be taken, but facebook.com/martinez-plumbing-denver might be available.

You can also search for the page that's using the URL you want. If it's an inactive or abandoned page, you can report it to Facebook. Go to the page, click the three dots at the top right, and select "Report page." Explain that the page is inactive or abandoned. Facebook reviews these reports, but there's no may provide they'll free up the URL.

If you can't get your first choice, pick your second choice and move forward. You can always change it again after 14 days if something better becomes available.

Common mistakes that prevent URL changes

The most common reason a URL change fails is that your page doesn't have 25 followers yet. If you see an error message saying you can't change your URL, check your follower count. You might need to ask friends and colleagues to follow your page before you can proceed.

Another frequent problem is trying to use special characters or spaces. Facebook only accepts letters, numbers, periods, and hyphens. If you type a space or an underscore, Facebook will reject it. Stick to simple characters.

Some people also try to change their URL before their page is 14 days old. If you just created the page, wait two weeks and try again. There's no way around this waiting period.

After you change your URL: what to update

Once your new URL is live, find every place you've shared the old one and update it. This includes your website, your email signature, your other social media profiles, printed materials, and any online directories where you listed your Facebook link.

Update your Instagram bio if you link to Facebook there. Update your LinkedIn profile if it mentions your Facebook page. If you have a website, update any "Follow us on Facebook" buttons or links. The faster you update these, the fewer people will click a broken link.

You might also want to post on your page itself, letting followers know about the URL change. A simple post like "We've updated our Facebook address — bookmark the new link" helps people find you at the new address.

Frequently Asked Questions

Can I change my Facebook page URL back to what it was before?

Not immediately. You have to wait 14 days after your last change before you can change it again. If you change your URL and then realize you made a mistake, you're stuck with the new one for two weeks. After 14 days pass, you can change it to whatever you want, including the old URL — but only if no one else has claimed it in the meantime.

What happens to the old URL after I change it?

The old URL stops working completely. Facebook doesn't redirect people from the old address to the new one. Any links you shared using the old URL will be broken. This is why it's important to update your website, social media, and other places where you've shared the link.

Can I use the same URL for multiple Facebook pages?

No. Each URL on Facebook has to be unique. You can't have two pages with facebook.com/martinezplumbing. If you run multiple pages, each one needs its own distinct URL.

Do I need a business account to change my page URL?

No. Any page — personal, business, community, or creator — can have a custom URL as long as it meets the 25-follower and 14-day-old requirements. The type of account doesn't matter.

What if I see an error message when I try to save my new URL?

The most common error is that someone else already has that URL. Try a variation with a hyphen, number, or location name. If you get a different error, check that your page has 25 followers and is at least 14 days old. If both are true and you still see an error, wait a few hours and try again — Facebook's systems sometimes need time to process changes.